Sunday, April 21, 2013

Key Attributes Of Good Webinar Software

By Ken Morrison


For companies that need a top-down web conferencing system on an ongoing basis, web conferencing software provides a cost-effective and easy to implement and use solution. Top down in this case means that the organizer provides information to multiple recipients, much like a slide show presentation or conference call. Recipients can of course interject with a question or complete polls, etc.

It's not so hard to select the right product or service, because there aren't too many which are affordable and reputed. Out of the ones that do fulfill these basic criteria, a customer should choose based on a few key attributes that are necessary in good webinar software. Here's a listing of these attributes that might be helpful.

The first consideration is the cost, and it should either have a one-time purchase price as a product or a yearly fee for a hosted service. It's no good if there's a high metered usage system or a heavy monthly fee. After all, the main advantage to using such a solution is to minimize the cost in terms of time and money required for bringing together people in different locations. It's not much help if the solution itself costs a lot.

Another feature that matters is that the product/service should be easy to install and use. Web-based services don't need installation and can be simply run in a browser. Desktop-based applications will need installation, but it should be easy and should run without any bugs, and connection/integration issues.

Advanced features available in the latest versions today include streaming video support and desktop and application sharing. This means participants will be able to demonstrate and work together, rather than just explain verbally. Live video using web cams makes the application that much more useful and robust.

One very important and essential element of web conferencing software is the ability to record meetings. Businesses are increasingly paperless and everything is being done online. This necessitates a very comprehensive digital recording system. Companies have very clearly defined protocols for recording an online meeting, and it's important that the product/service should comply with these guidelines.




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